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Social & Growth · Direct-response social ad
SEO Results & Lead Generation Ad
Lead-generation creative that explains search visibility in plain language.
Brief
The message needed to explain search visibility without relying on technical jargon.
A Fox Pine Marketing video creative focused on clear search-visibility and lead-generation messaging.
Approach
Created a direct-response video concept using plain-language search-visibility messaging and visual proof treatments.
Contribution
- Offer positioning and direct-response copy
- Search-visibility visual treatment
- Kinetic typography and mobile-oriented editorial
- Versioning for paid-social placements
Deliverables
- SEO strategy
- AEO and AI search
- Direct-response copy
- Motion design
- Conversion-aware messaging
- Creative focus
- Search visibility and lead-generation messaging
- Deliverables
- Video creative and visual proof treatments
- Placement intent
- Paid-social versioning
Selected frames
Additional work
